Koreni Flower Farm is a family-owned cut flower farm nestled in the mountains and gentle climate of West Serbia. It’s an ecosystem of creativity, sustainability, and harmony. Here, pollinators find refuge, the soil is nurtured rather than stripped, and every bloom grows in rhythm with the seasons and the land. Koreni Flower Farm is pioneering a new vision of floristry, where ecology, aesthetics, and quality hold the same value.


We've crafted a brand identity that bridges the modern and the timeless, with a color palette drawn from morning mists, spring meadows, and the last glow of summer petals. Soft typography and blurred edges echo the beauty of wildflowers swaying gracefully in the summer wind, while sustainable packaging and organic textures root the brand in its commitment to the earth. Every element—earth-toned hues, vintage illustrations, and tactile materials—reflects the farm’s essence: wild, intentional, and deeply connected to nature.